How To Write Well-Researched Article?
How To Do Research for Article Writing?
Researching for a topic is a crucial step in article writing. Your research will always depend on a few steps:
- How well did you research the topic?
- What depth of information did you use? and;
- How did you explain it to your target audience in a simple way?
When you consider these factors, your article draft will be polished and effective.
Today we see the right way to do research when writing content. But before that, let’s see what research is in the article writing process.
What is research in article writing?
You may get a topic to write an article. But you may not have an adequate understanding of the topic as you aren’t an SME or subject matter expert.
You have to research the topic so that you write like an industry authority. With research, you check other relevant sites and see what they have written on a given topic.
This way, you get a better understanding of the article topic. As a result, you can draft better quality content. Such articles will engage better with the readers.
The in-depth information in well-researched articles will build trust in readers’ minds about the brand’s capabilities. As a result, they will be happy to send business enquiries to them.
Why is research crucial for article writing?
As an article writer, you may know about certain aspects of a topic if you’ve been writing for it for quite some time.
But that is not the case with new topics.
With new topics, you’re always faced with two main important questions; what to write and how to research the article?
The amount of time you spend on research will determine the quality of the final draft. Hence, you should not cut corners on this important step in article writing.
How to do research and elevate content quality?
Whenever you are assigned a new topic, you need not push the panic button. You’re well-equipped to understand what the topic is all about and write it in an informative manner.
Today, we will explain a few tips of the trade. This will help you with the process of effective research before drafting a article.
1- Research reputable sources
Depending on unreliable information is a waste of time. It can eventually be the cause of your frustration. You can search for valuable sources till you have a clear idea. After you pin down valuable resources like Wikipedia, you can start writing with confidence.
Make sure to broaden your scope while doing the research. You might think one site is reliable. But their content’s typos and grammatical mistakes are the biggest red flag. If you find such issues with the website, do not rely on them.
2- Plan your article like a roadmap
Building your article’s structure will help you be more productive. Creating an outline shows what to cover and how much to cover. Even if you’re writing a rough heading and subheadings, it will give you an idea of how you must start your research.
3- Write what you know about the topic
If you’re familiar with the topic and know what needs to be written, write it quickly. You can write it in bullet points and in simple words that you will understand.
This will help you frame your article in a better and authentic way. The significant aspect to remember is that your keyword should show up on your title if possible. You should write the keyword within the first two paragraphs of the article.
Once you’ve framed a rough draft of what your article will be, you can easily start writing about it by explaining the bullet points.
4- Remember your target audience
While drafting an article, always keep in mind who will be consuming the content. This is essential as it will help you decide the tone of the article.
Developing content for B2B audience is totally different from B2C. So, depending on the target audience you can keep a formal or informal tone. Doing so will help your marketing message to resonate better with your target audience.
If you’re writing a user manual, the tone would be informative. But if you’re writing on a sensitive topic, the tone would be sympathetic and understanding.
Add relevant statistics, figures, and facts to explain your content. Doing so drastically improves how the audience perceives your content.
Know who will be your target audience. Get more information like their age, educational qualification, work experience, maturity, etc.
This way, you can personalize your content for maximum impact.
Bottom line
It is essential to do deep research about an article topic, learn about it, and then start writing about the article. Doing so helps you showcase industry authority and hook readers’ attention. Get high-quality article writing services from a competent agency like Textuar.
